Simple pricing for businesses
Reach motivated students. Start free — upgrade as you grow.
Free
Get discovered with a basic listing.
$0forever
Get started- Basic listing
- Up to 3 photos
- Appears in search results
- Customer reviews
- Basic contact info
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Professional
Stand out and capture more leads.
$99/month
Start Professional- Everything in Free
- Featured badge on listing
- Unlimited photos & videos
- Priority in search results
- Lead notifications via email
- Basic analytics dashboard
Premium
Maximum visibility & insights.
$199/month
Go Premium- Everything in Professional
- Homepage featured spot (rotating)
- Top of all search results
- Advanced analytics with charts
- Priority customer support
- Custom landing page
- Dedicated account manager
Compare features
| Feature | Free | Professional | Premium |
|---|---|---|---|
| Business listing | |||
| Photos & videos | 3 photos | Unlimited | Unlimited |
| Customer reviews | |||
| Search visibility | Standard | Priority | Top of search |
| Featured badge | — | ||
| Homepage featured spot | — | — | |
| Lead notifications (email) | — | ||
| Analytics dashboard | — | Basic | Advanced + charts |
| Custom landing page | — | — | |
| Dedicated account manager | — | — | |
| Support | Priority |
Frequently asked questions
- Is there really a free plan?
- Yes. The Free tier lets any self-defense business create a basic listing with up to 3 photos, appear in search results, and collect customer reviews — at no cost, forever.
- Can I switch plans or cancel anytime?
- Absolutely. You can upgrade, downgrade, or cancel your Professional or Premium subscription at any time from your dashboard. Changes take effect at the next billing cycle.
- What's included in the analytics dashboard?
- Professional includes a basic dashboard with profile views, lead counts and trial bookings. Premium adds advanced charts, source breakdowns, conversion funnels and exportable reports.
- How are leads delivered?
- Professional and Premium plans receive instant email notifications whenever a student submits a lead form or books a trial class through your listing.
- Do you offer discounts for annual billing?
- Yes — annual billing saves roughly two months compared to monthly. Contact our sales team for multi-location and franchise pricing.